For casual visitors, Paia might seem like nothing more than a stop along the famous Road to Hana, but for keen surfers, it’s a major destination—the main hub of the North Shore and its world-renowned surf breaks. The town is filled with all the amenities that go along with the surfer lifestyle, from health food markets and homely burger joints to yoga studios and boutique shops. Surfers (and windsurfers) head to Ho'okipa Beach, while families chill out at Baby Beach, which offers calm waters for swimming.
If you’re planning to drive the Road to Hana, be aware that the road has many twists and turns that can be challenging even for experienced drivers. You might be more relaxed on a tour with a professional driver so you can enjoy the scenery to its fullest.